A key business driver

Climate Change is more than a risk issue: it represents a significant change to key business drivers and competitive dynamics, for example:

The nature of the competitive environment will change:

  • There may be new entrants as the marketplace is redefined
  • The relative power of suppliers and buyers will change
  • The demand influence of substitutes will change
  • The competitive position of each of the players in the industry will alter according to their relative exposure to climate change

The critical success factors for businesses may be different as a result of changes to:

  • the basis on which customers choose between the competing products and companies
  • the resources and competitive capabilities required to be competitively successful
  • the requirements to achieve a sustainable competitive advantage